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Data-driven business: 3 major misconceptions and how to overcome them

Is a company classed as "data-driven" solely because it collects vast amounts of data? And are data-driven projects the sole responsibility of IT? No, says Eberhard Lösch. In his article, he clears up these and other misconceptions and reveals what is needed for successful data-driven business.

Topics: Big Data Modern Data Analytics Digitalstrategie

Who needs a digital strategy?

The short answer is: Not every company. The vast majority nowadays. Fewer in the future.

Topics: Digital Business Transformation Essay Digitalstrategie