Farmer Sepp has grilled Primo Amrein, Cloud Lead at Microsoft Switzerland – on the future of the Microsoft Cloud, Microsoft's contribution to a smarter life and the freedom above the clouds. Watch the video here.

It’s only a matter of time for when most companies will move to using the cloud – if they aren’t already doing so. In all the euphoria of that step, it’s easy to forget that there are numerous different stumbling blocks that can cause cloud plans to go awry.

On 4 February, Trivadis launched a campaign with Sepp, everyone’s favourite farmer from the popular reality show “Bauer sucht Frau” (“Farmer Wants a Wife”), to advertise Microsoft Cloud services. In our interview, Co-CEO Ana Campos explained what’s behind the campaign – and why it’s okay to have your head in the clouds, at least in IT.

The modernization of IT and the cloud migration or integration that comes with it continue to be a key topic for CIOs in 2020. Word has gotten out about the benefits of the cloud, such as improved scalability of IT services, increasing IT security, higher availability and plannable costs for IT resources. This is also underlined by the findings of the latest Lünendonk study. According to the study, only ten percent of CIOs surveyed still utilize the classic licensing model when choosing new software solutions. The others have a clear cloud strategy.